2024 Impact

Foundation X and NorthRock are redefining philanthropy through strategic giving, employee engagement, and innovative partnerships. By aligning client generosity, employee-driven initiatives, and impactful collaborations, we are creating a model that demonstrates the power of financial stewardship and community investment. This report highlights the tangible outcomes of our work, showcasing the collective generosity of clients, employees, and Foundation X partners.

NorthRock Client Giving

At NorthRock, we believe that philanthropy is most powerful when it is intentional, strategic, and deeply personal. Our clients are at the heart of this impact, leveraging their resources to drive meaningful change through customized giving strategies designed to align with their values, passions, and long-term goals.

  •  $8.7M DAF Giving
  •  $172M Major Contributions
  • 45 States Impacted
  • 13 Countries Supported

 

NorthRock Client Inspired Giving

NorthRock is committed to amplifying the impact of our clients’ philanthropic passions through a dedicated giving budget. This program is designed to support the causes our clients care about most, ensuring that their charitable efforts are not only recognized but strengthened.

  •  $27,375 donated to the causes our clients care about

Our Impact

Our role is to help clients give with clarity and confidence–whether through structured philanthropy, legacy planning, or immediate impact initiatives. By leveraging our expertise in financial advising and charitable planning, we empower individuals and families to create a legacy of generosity that endures for generations.

Employee Philanthropic Programs

NorthRock is committed to fostering a culture of generosity by equipping our employees with meaningful opportunities to give back. Through our philanthropic programs, we empower employees to support the causes they care about–whether through direct giving, volunteerism, or strategic partnerships. Our investment in these initiatives reflects our belief that giving isn’t just something we do–it’s part of who we are.

  • Matching Gifts: supports and extends employee generosity by matching donations to nonprofits.
  • Matching Time: provides a $20 match per hour to the organizations for which employees volunteer.
  • Board Service: trains, equips and supports NorthRock employees who volunteer to serve on nonprofit Boards.

NorthRock Employee Giving: A Culture of Generosity In Action

  • $35K Total Employee Giving
  • $49K Total NorthRock Matching Funds
  • 807 Total Employee Volunteer Hours
  • 94% Employee Impact Participation Rate

At NorthRock, philanthropy is more than a financial commitment–it’s an integral part of our culture. Through direct giving, company matched, hands-on volunteerism, and leadership in nonprofit board service, our employees demonstrate the power of generosity. In partnership with Foundation X, we are empowering our team to make a difference, both individually and collectively. 

Board Service Week: Building Leadership through Nonprofit Involvement

Board Service Week Activities:

Board Service Basics – Lunch & Learn

Board Service Panel

Mock Board Meeting

Board service is a powerful way to professionals to give back, leveraging their expertise to strengthen nonprofit organizations. During Board Service Week, NorthRock employees engaged in learning opportunities, explored board membership, and connected with nonprofit leaders.

Foundation X and the Impact Council provided board training, education, and nonprofit connections to employees interested in board service. Employees were encouraged to discover new ways to contribute their skills and leadership to causes they care about. (page 8)

 

 

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We believe that bridging the disconnect between clients and financial advisors in philanthropic discussions enhances advisors’ profiles, improves client retention, and delivers successful outcomes.

 

By aligning philanthropic strategies with clients’ values and goals, advisors help clients achieve their giving aspirations, create meaningful community impact, and foster a deeper sense of purpose and fulfillment in their financial planning journey.

REFRAMING THE DISCUSSION

NorthRock and Foundation X are implementing strategies to scale philanthropic advising.

    • NorthRock’s Commitment to Scaling Philanthropic Services: By integrating generosity and values-based discussions into client interactions, NorthRock demonstrates its dedication to client-centric, impactful financial advising. This approach fosters lasting relationships and aligns with the evolving expectations of clients.
    • Foundation X Partnership: Foundation X introduces new pathways for advisors to support clients’ philanthropic ambitions, streamlining the process of giving with flexible and accessible solutions.

To learn more about how to advance generosity for your practice, contact info@foundation-x.org.

 

The information presented is for informational purposes and is not intended to constitute financial, investment, legal, or tax advice. Before making any financial decisions or engaging in philanthropic activities, consult with qualified professionals, including financial advisors, tax experts, and legal counsel. All investment advisory and Personal Office®️ services are provided by and through NorthRock Partners LLC, an SEC registered investment adviser. SEC registration does not imply any particular level of skill or training.

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